Adbot audits your Google Analytics 4 and Tag Manager setup, fixes the gaps it finds, and keeps your conversion data clean. All in one place.
▍Trusted by 2,000+ South African businesses
How it works
Adbot is built for marketers who want healthy tracking without becoming a part-time analytics engineer.
Sign in with Google and select the GA4 properties and GTM containers you want audited. Read-only by default. Revoke any time.
We check tags, triggers, conversions, consent mode, attribution, and data accuracy. You get a plain-English report in under two minutes.
Adbot proposes the fixes and publishes them straight to your GTM container after you approve. No code changes. No developer ticket.
Why Adbot for tracking
Adbot continuously audits your Google Analytics 4 and Tag Manager setup, fixes the gaps it finds, and keeps your conversion data clean. The numbers you act on are actually correct.
Adbot scans your tracking around the clock. It confirms that GA4 is collecting events and that GTM tags are firing. It de-duplicates your conversions and checks that consent is respected. The moment something breaks, you know about it.
Adbot supports every major ad platform. Whether you run Google Ads, Meta, TikTok, or LinkedIn, the numbers feeding your campaigns are real.
Forget cryptic GA4 dashboards, GTM containers, and dataLayer debugging. Adbot audits your tracking, explains what is broken in plain English, and fixes the problems for you. Most setups are live in under ten minutes.
Specialist GA4 and GTM consultants charge R8,000 to R15,000 for a one-off audit. Adbot does the same audit, fixes the issues, and keeps your setup healthy every month for a fraction of that.
* Based on a comparison of typical South African GA4 / GTM consulting fees against Adbot's monthly subscription.
Most marketing teams make decisions on broken tracking and do not know it. Adbot customers cut their average data discrepancy from 27% down to under 5%. Every optimisation, budget shift, and report is grounded in numbers you can trust.
The result is less wasted ad spend, clearer attribution, and reports that finally agree with one another.
Average measured across audits run on Adbot in 2025 and 2026.
Connect your Google account, run a free audit in under two minutes, and find out where your GA4 and GTM are leaking data. No credit card. No code changes. No agency retainer.
Google Analytics 4 certified
Tag Manager partner